Programs

Matco Tools provides franchisees with a wide range of programs and events, such as:

Marketing Programs and Events to drive your business

• National Flyers – 13 per year
• E-mail Blasts – 13 per year
• Promotional flyers for technicians
• Co-Branding with Industry Related National Brands
  • Harley Davidson® Screamin' Eagle® Pro Racing Parts
  • Marvel Enterprises
  • Universal Studios
  • Speed Racer Enterprises
  • Oakley
• Contests – Distributor and Technician
• Reward Programs
• Hidden Promotions from Enduser to drive Distributor profitability
  • Pure Profit Plus every two weeks
• Special Toolbox Promotions
• Truck Signs and truck merchandising
• Tech Tips

Motorsports Sponsorships to build the Matco brand

• NHRA
  • Race hospitality
  • Events and team support
• NHRA Collectible Program

National Trade Advertising to reach both current and potential new techs

• TV – Spike TV – RTM Power Block
  • Horsepower
  • Trucks
  • Extreme 4X4
  • Muscle Car
• Magazine
  • Professional Tool and Equipment News

News Release & Public Relations Activity to tell the world about Matco's success

• Detailing new tools, products and promotions

Marketing materials to support your business

• Yearly Catalog
• Supplemental Catalogs
• Price List
• Monthly promotional flyers
• Truck signage

"First on the Street" program to give you a competitive edge

• Rolling out new and exclusive products
• Supported through DM Meetings and Promo Flyers
• Sampling Program

Distributor Advisory Council for constant business improvement

• Elected representatives meet twice each year with Matco staff to increase relations and productivity

Matco National Business Conference and Tools Expo to spend time with the "family"

• Meet and share information with other franchisee owners
• Be the first to see new product introductions
• Get discounts on special products
• Attend Seminars on improving your business
• Training sessions on Matco's Learning Management System
• Great vacation opportunity

 

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