Programs

Matco Tools provides our mobile franchisee family with a wide range of programs and events, including:

Communications, Marketing, Promotions, and Partnerships

  • National flyers and email blasts sent out 13 times per year
  • Promotional flyers for technicians
  • Special toolbox promotions
  • Contests and rewards programs for distributors and technicians
  • Co-Branding with the biggest national brands:
    • Harley Davidson® Screamin' Eagle® Pro Racing Parts
    • Marvel Enterprises
    • Universal Studios
    • Speed Racer Enterprises
    • Oakley
    • Hollywood Hot Rods
    • Benchmade

Internet & Digital Media Presence

  • Flagship website www.matcotools.com features comprehensive franchise information
  • Online catalogs of all Matco products
  • Established presence on Facebook and other social media sites
  • Exclusive Matco Tools Channel on YouTube and other content sites
  • Real time product news and updates on Twitter

Motorsports Sponsorships

  • NHRA sponsorship program that helps drive sales and builds brand recognition
  • NHRA race hospitality events, and team support
  • NHRA collectible program

National Trade Advertising

  • TV partnerships with Spike TV, & RTM Power Block
    • Horsepower
    • Trucks!
    • Extreme 4X4
    • Muscle Car
  • Magazines
    • Professional Tool and Equipment News
    • Motor
    • Auto Service Professional
    • Tech Shop

Public Relations Outreach

  • New tools, products and promotions are regularly distributed to media venues everywhere. Find Matco products everywhere from Men's Health to Performance Plus Magazine!

Marketing materials

  • Yearly & Supplemental Catalog s for complete product knowledge
  • Price lists
  • Monthly promo flyers create excitement and drive sales
  • Truck signs and merchandising highlight new product introductions and competitive advantages

"First on the Street" Program

  • New and exclusive products rolled out on a continual basis
  • Products supported through DM Meetings and Promo Flyers
  • Sampling Program gets the product in your hands first

Distributor Advisory Council

Elected franchisee reps meet twice annually with Matco staff to gather ideas, increase productivity and sales

Matco National Business Conference & Tools Expo

  • Be the first to see new product introductions
  • Receive discounts on special products
  • Experience top-notch business training seminars
  • Attend training sessions on Matco's Learning Management System
  • Meet and share information and success strategies with other franchisees
  • Take advantage of a great vacation opportunity!